VSL Script to Launch a Product
Short video to teach and promote product
Problem: Video Script haphazard and didn't sell the desired product.
Process: I started with a simple idea - what was the goal of the video script? From there I moved on to the desired length of the video. Then, I created a script that teaches AND sells the final product.
Timeline: From start to finish this project (6 scripts total for a 5 - 7 minute video each) took 4 days.
Solution: Create 6 videos that individually tell a story, and as a set take the viewer on a journey. Resulting in the final call to action to purchase the full course at the end of the video series. Story telling, strategy, a clear call to action in each video, and a full understanding of the customer journey created a compelling video series.
Process: I started with a simple idea - what was the goal of the video script? From there I moved on to the desired length of the video. Then, I created a script that teaches AND sells the final product.
Timeline: From start to finish this project (6 scripts total for a 5 - 7 minute video each) took 4 days.
Solution: Create 6 videos that individually tell a story, and as a set take the viewer on a journey. Resulting in the final call to action to purchase the full course at the end of the video series. Story telling, strategy, a clear call to action in each video, and a full understanding of the customer journey created a compelling video series.